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63 Thoughts on small business, marketing, events and occasional personal stories
A timely example of piggybacking off another brand's headline marketing.
When it comes to marketing, getting started is often the most challenging part of the journey.
A short post in which I question what marketing looks like for a soloist in the age of the LinkedIn algorithm.
A really nice approach to the "what happens after we've finished the project" client conversation.
Scope creep? Deadlines? Profits? Not his problem. Introducing The Client. Can anyone stop the chaos?
A simple and effective approach to showcasing how your product or service can help potential customers
Having a clear pitch is essential yet stupidly hard. Robert Craven, Founder of Grow Your Digital Agency Initiative, has an approach I like a lot
Flying Solo is my email newsletter where I share my thoughts on marketing, building a solo business, and life in the Shopify Partner ecosystem — with the occasional detour into useful links, upcoming events, and honest behind-the-scenes lessons. It's 100% free and you can unsubscribe at any time. Read Issue #06 sent on 6 August 2025.