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Transform Your Business

1‐1 Business Coaching & Consulting for the Shopify Partner Ecosystem

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Hello! I'm Keir (that's me over there looking far too serious)! I'm a UK-based business coach and founder of event series Craft+Work. I support Shopify-focused soloists, founders and leaders who are ready to invest in personal growth and business development. Learn how I can help you move your business forward.

Interested in learning how I ended up moving from coding to business coaching and consulting? Read my full back story for all the details.

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Recent Articles

I share thoughts on marketing, entrepreneurship, running a small business, and tales from 25+ years at the "code face". The archive also contains my "9 Questions For…" interview series with founders, leaders, and entrepreneurs.

All my articles can be found in the archive.

Upcoming Events

In addition to my coaching and consulting work I host an event called Craft+Work. It's an intimate event series that brings together soloists, founders and leaders from the Shopify Partner ecosystem to share war stories, hear honest business reflections, and gain new perspectives. Our events enable you to to connect with like-minded people, learn from each other and prove that there is no right way to build and grow a business.

It's not your average sit and listen event. Expect to come and get involved in the conversation, share your ideas, and learn from others building businesses on their terms.

Attend an Event


Here's an overview of what I am focused on "right now". You can view all my "now" updates in the archive.

  • Checking all the logistics are ready for next week's first Craft+Work of the year in London.
  • Planning out a big push for my refreshed Business Coaching services.
  • Researching presenters for future Craft+Work events in NYC and Toronto
  • Reading Unreasonable Hospitality by Will Guidara and wondering how I can apply his insights to my own business

Last updated: 24th May 2024

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About This Site

This is the web site of Keir Whitaker — I'm a UK-based business coach and founder of event series Craft+Work.

Fancy a chat? Book a free consultation with me and let's talk about how I can help you and your business.

Please connect with me on Linkedin.

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