One Month App … And then what?

The "what happens after we've finished the project" conversation crops up a lot. In other words, you've close to completing an not insubstantial piece of work for a client and are only just then beginning to think about how you can "retain" them longer term.

I came across the site One Month App by Brian Casel recently and really liked the way he described the options.

Four options, only one of which involves no further involvement — smart!

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Also Filed in Marketing

• The Client
• The Before and After Positioning Trick
• Robert Craven's Elevator Pitch