3 Ways to Work With Me

I'm a bit late with my first post of 2025, but for good reason. I've spent the start of the year refining three new offers designed to help soloists and founders in the Shopify Partner ecosystem.

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Inbox Influence

Designed for time-strapped soloists and founders, Inbox Influence is for those who find social media overwhelming, noisy, and ineffective. This program equips you to create authentic, impactful emails that build trust, showcase your expertise, and keep you top of mind.

Here's what you'll get:

• Find Your Voice Workshop — A 90-minute 1-on-1 session to uncover your key content themes and develop a natural, authentic style.
• Program Roadmap — A clear, step-by-step plan to keep you focused and consistent.
• Setup Support — Help choosing the right email platform (if needed) and a ready-to-use HTML template.
• Your First Eight Emails — A structured Google Doc template to guide you from drafting to sending.
• Personal Feedback — Weekly tailored feedback to refine your emails and ensure they hit the mark.
• Accountability & Support — Weekly pulse surveys, a mid-point check-in, and a retrospective to celebrate your progress.

Learn more about Inbox Influence can help you transform your marketing in under two hours per week!

First Officer

Next up is First Officer — a flexible, no-fuss coaching, advisory, and mentorship service designed for soloists and founders. It's ideal if you value external support but don't want the rigidity or time commitment of more traditional programs.

For a monthly fee, you'll have direct access to me for personalised guidance and support to help you navigate challenges and keep your business moving in the right direction.

Most coaching services tend to follow a pretty fixed structure — and that works for some people. But over the last six years, I've learned that soloists and founders often need something more flexible. Life happens, priorities shift, and sometimes you just need help with whatever's in front of you right now. That's exactly what First Officer is here to offer.

Here's what's included:

• Kick-Off Workshop — A 90-minute deep dive into your business.
• Strategy Sessions — Regular 1-on-1 calls to tackle challenges and measure progress.
• Ad-Hoc Calls — For urgent challenges or to celebrate wins.
• Actionable Insights — Session notes with feedback to guide your next steps.
• Slack & Email Access — Direct communication when you need it.
• Accountability Surveys — Weekly check-ins to keep you on track.
• Quarterly Reviews — Workshops to reflect and plan ahead.
• Early Access to Craft+Work Events — Connect with other soloists and founders.

This has been the most popular and fulfilling service I've offered since starting my consultancy in 2018. Six years later, it finally has a name—good things really do take time!

Learn more about my First Officer service and how it can help you and your business.

Marketing

I love naming things, but all I've got for this one is Marketing — creative, I know! Still, let me walk you through it.

Marketing can be the key to unlocking growth for your business, but let's be honest — it's easy to feel overwhelmed by all the options. What I've found works best for small businesses is a simple, focused mix of content marketing, events, and partnerships — especially if you're just getting started with marketing or trying to be more consistent.

Now, I'm not going to hand you a massive, multi-page plan that sits untouched in a folder somewhere. Instead, I'll help you make marketing part of your routine in a way that's manageable and fits your budget. From there, we'll adjust as you grow — doubling down on what works and scaling up when the time is right.

Here's what you can expect: ideas to help you build awareness, generate trust, and connect with your audience. What you won't find? Deep funnel analysis or endless A/B testing of headlines. There's absolutely a place for that, but first, let's focus on getting your name and products out there. The fancy metrics can wait.

This offer is my most flexible, so there's no set price — some people need a little help, some need a lot. Let's start with a conversation about where you are now, where you'd like to be, and then we'll craft a package that works for you and your budget.

If you'd like to take a new manageable approach to marketing your Shopify agency, consultancy or app development business in 2025, let's chat!

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Also Filed in Work

• Why I Work With Shopify Partners
• Recent Reads August 24
• Tenets for Better Work
• What was Work With Shop?
• Publishing Prices Online