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Consultant, Advisor, Co-Pilot!
Turning procrastination into clear actionable progress one step at a time
Hi, I'm Keir — a marketing strategist and business consultant. I work mostly with Shopify Partners — agencies, app companies, and solo founders — as well as creative and digital teams facing similar challenges. Together we sharpen positioning, shape offers, and build marketing habits that actually stick. After 20 years in the creative and digital world (13 of them in the Shopify ecosystem), I bring a mix of strategy, straight-talk, and hands-on support — part consultant, part collaborator, part co-pilot.
Like most of the people I work with, I wear a lot of hats. I know what it's like to juggle client work, run events, chase opportunities, and keep everything else ticking over. Working on your business always feels important, but it's usually the first thing to slip down the to-do list — and starting is often the hardest part. That's where I come in.
Where Next?
Curious about how I help, the events I'm running, or want to get a behind-the-scenes look at my business? Here are three good places to start.
Work With Me
Learn more about how I support Shopify Partners, creative agencies, and digital product companies — through 1-1 coaching, hands-on marketing support, and collaborative consulting to help you get focused, stay consistent, and grow.
Craft+Work Events
One room, 50 inquisitive people, and a day full of conversations focused on building and growing businesses. Come prepared to hear from your peers, share your insights, and leave with fresh perspectives.
Flying Solo
A newsletter where I share my thoughts on marketing, building a solo business, and life in the Shopify Partner ecosystem — with the occasional detour into useful links, upcoming events, and honest behind-the-scenes lessons.
Not sure what you need yet? Not a problem. Book a free consultation, or just say hi — it all starts with a conversation.
From the Blog
Read my latest thoughts on small business, marketing and the tools we use to get work done. The archive also includes my interview series 9 Questions For….
9 Questions For...Mark Masters
In this edition of 9 Questions For…, we chat with Mark Masters, founder of the learning community You Are The Media.
London 2025 Key Takeaways
Oliver Lindberg joined us at Craft+Work: London 2025 and captured the key takeaways from the day — straight from the room.
9 Questions for...Rosie Hawkins
In this edition of 9 Questions For…, we head down to Exeter to chat with Rosie Hawkins, founder of event consultancy Redhawk Events.
What is Craft+Work?
In September 2024, we took Craft+Work on the road to NYC and Toronto. We asked participants, "What is Craft+Work?" Here's what they said.
Behind The Scenes of BT
Marc Thiele and I talk events, community, and what really happens behind the scenes at beyond tellerrand.
Hijack the Hype
A timely example of piggybacking off another brand's headline marketing.
Keep up to date with new articles via RSS and my newsletter.
From The Vault
Each week I share links to tools and resources I find across the internet. Browse the bookmarks archive of 116 links.
Podcast Magic
The simplest way to capture podcast insights!
Home Display
"Thoughtfully designed to seamlessly blend into your workplace and elevate your health & productivity."
Supertiny
Claims to be The smallest 65W GaN Charger ever! A useful addition to the carry-on travellers tech pack.
Lon:HUB Ultra
An under desk Thunderbolt 5 docking station complete with power, optional SSD and cable management. Lovely but pricey.
Ente Photos
Safe home for your photos. End-to-end encrypted. Cross-platform. Open-source.
Convierto
A powerful, native macOS app that intelligently converts files while maintaining quality.
You can also receive new links via my newsletter.
Subscribe to Flying ✈️ Solo
Flying Solo is my email newsletter where I share my thoughts on marketing, building a solo business, and life in the Shopify Partner ecosystem — with the occasional detour into useful links, upcoming events, and honest behind-the-scenes lessons. It's 100% free and you can unsubscribe at any time. Read Issue #07 sent on 16 September 2025.