Unlock Your Potential

Building a business is hard enough but you don't have to build it on your own!

---

It Doesn't Have to be This Way

Over the last five years, I've acted as a business coach and trusted advisor to founders and entrepreneurs who felt exactly like this. We've tackled issues head-on and worked out a way forward together. Our regular 1-1 worksing sessions will help you:

Book a free consultation and let's discuss how you can benefit from my coaching and advisory service.

---

Coaching for Founders & Entrepreneurs

I specialise in working with founders and entrepreneurs running ecommerce (specifically Shopify), digital, and creative businesses. I am a solo entrepreneur myself, and whilst I love the challenge of doing all the things, I also know how hard it can be. To put it another way, I get it!

Since launching my coaching and advisory service, I've supported:

• Multipe Shopify agency founders (many of them solo)
• A founder of an ecommerce focused SEO company
• A Shopify app developer building out their first team
• A co-founder of a digital branding agency
• An investor looking to break into the Shopify ecosystem
• A content specialist working on a range of new service offerings

Are you a good fit for my coaching and advisory services? Book a free consultation and let's find out.

---

Real World Examples

My coaching and advisory service can help you and your business in many ways, and there's no set agenda. Here are some examples of real-life situations that I've supported clients with over the last five years.

• Dealing with imposter syndrome
• Pivoting their business
• Figuring out what's next after the sale of their company
• Finding their content voice
• Increasing their confidence when pitching
• Working out what to prioritise and what to stop doing
• Deciding whether or not to bring on a co-founder
• Developing a more straightforward pricing strategy
• Having difficult conversations with team members
• Increasing accountability across their business
• Understanding their ideal customer's characteristics
• Building their leadership muscle
• Transitioning from an individual contributor to a leader
• Understanding their value to the market
• How to stand out in a crowded sector
• How to stop reinventing the wheel with every new project
• How to create impactful presentations
• Create a strong positioning statement
• Understanding their strengths and weaknesses
• How to build their own "personal brand" online and in-person

---

1‐1 Coaching Service

Can I help you? Here's all you need to know about my coaching and advisory service.

You can learn more about working together in my Client FAQ.

---

Meet Your Coach

Hello! I'm Keir, a UK-based marketing consultant, coach and advisor and founder of event series Craft+Work. I specialise in helping Shopify-focused businesses stand out from the crowd, build their authority, and attract new customers through clear messaging, impactful content, and high-value events.

I've been involved in the tech and ecommerce industry for the past 20 years. From working independently to collaborating with agencies, big corporations, and startups including an exciting 7-year stint at Shopify.

I've experienced many successes and failures that taught me invaluable lessons. Today, I channel this knowledge and expertise into helping clients across the globe.

Since starting my own consultancy practice in 2018, I've worked with dozens of Shopify-focused agencies and app businesses, SaaS companies, consultants, founders and soloists to help them define their products and services, create customer-focused marketing and host high ROI events. Perhaps I can help you — let's find out.

You can learn more about my background and expertise on my about page.

---

Happy Clients

Here's what previous clients have said about their experiences working with me.